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Press Releases

Adapted from content excerpted from the American Express® OPEN Small Business Network


A press release is the primary way you communicate news about your company to the media. Reporters, editors and producers are hungry for news, and they often depend on releases to tip them off to new and unusual products and companies, trends, tips and hints, and other developments.

Back to Elements for a Successful Press Campaign


Copyright © 1995-2016, American Express Company. All Rights Reserved.

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